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Adam's Star Wars Newsletter
EE Podcast
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G.I. Joe! The first action figures are back. More 6-inch releases are coming, including SNAKE Armor, Snake Eyes with a giant polar bear, a Cold Slither box set for SDCC, and a lot more.

Images - More 16bit.com Toy Fair 2025 Coverage and Pictures Below

Cover Girl, Tele-Vipers, and even a new generic Firefighter are among just some of the figures coming in 2025. There's a lot on deck, too, so keep your eyes peeled for pre-orders this week.

--Adam Pawlus

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Pre-Show

Setup
 Javits Before Opening

The Loyal Subjects
 Carmen Sandiego
 Jem
 M.A.S.K.
 My Buddy
 My Pet Monster
 Popples
 Rainow Brite
 Strawberry Shortcake

March 1

Hasbro
 Barbie Play-Doh

LBO
 Yo Monsta

Mattel
 Hot Wheels Racerverse
 Masters of the Universe

Polyphony
 Polyphony

The Woobles
 The Woobles

March 2

Hasbro
 Beyblade
 Furby
 Games
 G.I. Joe
 Play-Doh
 Spider-Man
 Star Wars
 Transformers Age of the Primes and Studio Series
 Transformers Cyberworld

MiniMals
 Marmals

Super7
 The Whole Thing

Wilder Toys
 Console Heroes