I can't remember who told me this, but someone in the industry let me know that Imaginext is currently being run by a 1980s toy fiend. So it's no surprise that the Ankylosaurus and his dinosaur buddies all reek of two other great "feature"-driven 1980s toy lines-- Tyco's Dino-Riders (rumored to be owned by Mattel, who also owns the Tyco brand) and Kenner's M.A.S.K. (still owned by Hasbro.) As you can see, what you get here is an adorable kid-friendly dinosaur, a clear yellow mask (similar to the "Split Seconds" line from Kenner) and a bunch of other play gear for about ten bucks. If it came in an enclosed box so it wouldn't be covered in shopper bacteria before your kid buys it to stick in his mouth/up his nose, what you'd have here is a recipe for greatness. As it's marketed to toddlers, it doesn't get a lot of traction with collectors.
The schtick is the same as the original Dino-Riders line: you've got a cool dinosaur with an action feature. You can put a harness on him with some sort of weapons or gear, plus there are masks. The silver vac-metal masks are a swell optional accessory for the figures, to act as safety helmets, a nice garnish, or some sort of dinosaur-controlling mechanism. It fits snuggly, and looks sharp. The mining rig has two clear yellow "picks" which can be pushed up with your finger, and gravity slams them down. They aren't spring-loaded, but th dinosaur's tail certainly is-- it'll flop down with a nice, but not too big, punch. As articulation goes, the Ankylosaurus has about 5 points of articulation with 4 moving legs and the tail, making it about normal for a kid's dinosaur toy. Heck, it's even better than many-- maybe not as good as ReSaurus' line in the late 1990s, or the various Jurassic Park lines, but it's really good for the toddler set.
The figure is the same normal male Imaginext mold with some yellow stripes on it. It looks good but it doesn't seem particularly exciting-- it's a great example of how flexible this one Fisher-Price figure sculpt turned out to be, but the figure in and of itself isn't particularly interesting. What makes it cool to you toy nerds out there is that it has a clear yellow accessory that reeks of the Matt Trakker mask from M.A.S.K., but with the clear coloring from its often-ignored and short-lived "Split Seconds" subline. Short of having some sort of weird hologram sticker on it, this set is pretty much the synthesis of much of what made late-1980s toys fantastic. Well, except one thing: the toys themselves have no real names or narrative, no cool characterization is to be had unless you check out the DVDs and I admit I have not done so. Why couldn't they just call it the "Pick-Axe Ankylosaurus with Major Matt Mason" or something? (C'mon Mattel, squat on some trademarks!)
I scored one at a grocery store on clearance for six bucks. At that price, this is one of the best things you can buy-- at the normal price of $10.99, it's still not bad. Compare it to your average Star Wars figure or most action figures, and it's almost depressing that the only kind of toy like this available today for this price is aimed at preschoolers. Why isn't there a $10 figure-with-dinosaur toy aimed at older grade school kids, or better still, collectors? Kids have it good, man.
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Other Figure Postscript
The scale lends itself to some collectors buying these for other toys, so I grabbed some Glyos figures, a Hasbro Playskool C-3PO, and a Battle Beasts Pillager Pig. And this is what you get.
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